Deep mauve (H2) flowers, VIII–XI; grey-green foliage; untidy habit but develops into a bushy plant; height 31–45cm; spread 31–45cm. Somewhat tender.

Wild-collected; found probably in Portugal by G. Maw (Broseley, Staffordshire, England) in 1872; originally described and named as a species, Erica maweana [sic].

Named after George Maw (1832-1912) – thus the correct orthography is ‘Mawiana’.